### 🔧 The building blocks behind your work In Forge, **builder artifacts** are the foundational items that support and inform the work you do—whether that’s shaping product strategy, designing experiences, or aligning execution. These artifacts capture context, clarify assumptions, and reduce the risk of building the wrong thing. We guide you through the creation of these key artifacts, so your work is always grounded in real insight, not guesswork. #### 👤 [[Personas]] Personas represent your core users—their motivations, pain points, behaviors, and goals. They help your team stay focused on **who** you’re building for and make decisions that prioritize real customer needs. We help you create and refine personas based on research, feedback, and usage patterns, so they evolve as your understanding grows. #### 🔁 [[Workflows]] Workflows map out how users interact with your product to achieve specific goals. They provide a clear, step-by-step view of what users do—and where things might break down. Well-defined workflows help you spot opportunities, remove friction, and ensure your product supports real-world tasks and use cases. #### 🎨 [[Wireframes]] Wireframes are low-fidelity representations of your product's layout and flow. They allow you to test ideas, visualize structure, and collaborate on design decisions **before** you invest in high-fidelity design or development. In Forge, wireframes are linked back to personas and workflows, so every screen has a purpose. #### 🔬 [[User Research]] Research is the raw material that fuels all the other artifacts. It includes interviews, surveys, user tests, competitive analysis, and more. We provide structure for capturing insights, identifying patterns, and turning them into decisions. Your research in Forge becomes a living reference, not just a doc lost in a folder.